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It's not Claude Code. It's not Cowork. It's the same two tools I've been using since the start. Airtable and n8n. Last week we were deep in prep for the AI Content Creator Summit. 23+ speakers, sessions, promo assets, the works. The system we've built on Airtable + n8n saved us 104 hours in 7 days. Now here's the thing... I use Claude every day. And I still think Airtable + n8n is more powerful for the work that actually moves the business. Three reasons. 1. The outputs are more accurate. 2. Dashboards and historical data. 3. Build once, scale forever. That's how 104 hours disappears in a week. Speaking of the summit... It's happening June 22-27, 2026... Learn The Strategies of the Top 0.1% of Creators Using AI The creators pulling ahead right now have cracked something most haven't. They're posting more, burning out less, growing faster, and earning from content without a massive following. You can get your ticket here. Now the real takeaway from all of this...The tools don't matter as much as you think. What matters is the strategy behind what you're automating. So stop learning tools. Start learning how to build systems. Talk soon, P.S. If you want to see what 23+ creators are doing with AI right now, the summit is free and runs June 22-27. Grab your ticket here. P.P.S. We've also got $1,000 credit for Claude (via OpenRouter) to give to all AI Content Lab members. So I'd suggest taking advantage of that offer once you sign up! |
Founder of BigMovesai & MakeBigMoves.ai - helping businesses implement AI effectively. This newsletter documents the journey.
For two years I've been watching AI image tools improve. Every few months a new one would launch. Every creator would hype it up. Then I'd test it on real client work and the output was... fine. Usable. But not totally something I'm stoked about. Recently that changed. GPT Image 2 is good! Really good!!! The thumbnails it's producing for the summit videos in our AI system is crazy. All done with a training image and a prompt we've refined over 3 months. So what we're doing now is going back...
Getting sick last year was one of the best things that happened to me. It didn't feel that way at the time. I had to let go of 3 team members while trying to get BigMoves AI off the ground. It was rough. But looking back... it forced something I wouldn't have done otherwise. It forced me back into the weeds of business. Here's the trap most experienced business owners fall into with AI. If you've been running a team for years, you've been trained to delegate. Something not worth your time?...
I was in Singapore recently and caught up with a mate who coaches some of Australia's most successful entrepreneurs. He's written books on it. Spent years figuring out what separates people who consistently perform from those who just work hard and stay stuck. He told me my edge is 'the innovator.' Someone who has a feel for how things work across all types of businesses and niches... and can piece together old methods with new technology. I didn't disagree. But I also hadn't thought about it...